A home for your business
Business websites, managed hosting, and custom apps that earn their keep. Start with what your customers and your team need to do.
Websites · Business tools · Shopify · Marketing
Useful ideas, built for the web.
Custom websites, Shopify stores and migrations, and web apps built around your business.
You’ll work directly with me, Bill. Plain English. A plan before the invoice.
What Wannawow does.
For the website that needs attention, the store that could work better, and the idea that keeps coming back.
Get the essentials connected
Domains, Google Workspace, Analytics, and Search Console. Get the accounts and settings sorted so you can get back to running the business.
Make your store work better
Shopify setup, theme changes, subscriptions, and the details behind each order. A good-looking store still has to work when someone buys something.
Get found. Bring people back.
Google and Meta ads, Klaviyo email, and analytics. Reach the right people, give them a useful next step, and see what’s actually happening.
What I’ve built.
Client websites, online stores, and my own ideas that got a little out of hand. Here’s what went into building them.
Website + quote form
D & A Machining
A focused website for a precision CNC machine shop, with capabilities, project photos, and a quote form that accepts drawings.
Read the case study
Website + quote form + photo management
Tri-Phase Electric
A custom electrical-contractor site with a quote form, photo management, shareable project galleries, and service reviews.
Read the case study
Shopify + subscriptions + automation
FitChoice Foods
A meal prep store with Shopify customizations for subscriptions, weekly ordering, and day-to-day operations.
Read the case study
Website + event booking + staff tools
Janey’s Coffee House & Bodega
A WordPress migration with custom event booking, a music calendar, editable menus, artist profiles, and guest photo sharing.
Read the case study
Wix cleanup + mobile + branding
Dan Emrey
A singer-songwriter’s existing website refined around his music and story, with clearer mobile pages, corrected Arizona show times, and a warm owl-lamp identity.
Read the case study
Family journal + photo management + editor
Taavo
My family’s Sweden diary, recovered and rebuilt with journeys, stories, photographs, films, and an editor for adding the next chapter.
Read the case study
Web app + social game
BarTag
An original Android app rebuilt for the web, connecting friends through photo stories, real-world places, and collectible Badges.
Read the case study
Shopify + Etsy + print on demand
Forgot To Press Send
My own product brand, connecting original designs, Shopify and Etsy storefronts, product videos, email marketing, and a Printify supplier migration.
Read the case study
Brand + products + Shopify
Slipper Chicken
My own character brand, built around seven moods with original products, a custom Shopify storefront, and connected production and marketing workflows.
Read the case study
From a client.
“Bill transitioned our website to Shopify from an antiquated platform. It was a risky move, but Bill made it all worth it. We have a unique and complicated subscription model and he found a way to make it work for us.
In addition, he automated our reporting systems and internal processes that were previously handled manually. The changes he made saved us significant time and improved operational efficiency.
Bill has an analytical mind and he won't stop until he delivers a functionality I ask for or resolves an issue. Bill continues to be my go-to developer.”
The person behind Wannawow
Hi, I’m Bill Sutherland.
I build websites, Shopify stores, and custom apps around what a business needs to do. Sometimes that means replacing an aging website. Sometimes it means sorting out the ordering process, the staff calendar, or the idea that has outgrown its spreadsheet.
I also build and run projects of my own, including Forgot To Press Send and BarTag. That firsthand experience helps me connect the design and development work to the practical details of running a store or an app.
With Wannawow, you work directly with me—from the first conversation through the agreed build and handoff. I’ll help you work out what’s useful, explain the decisions in plain English, and agree on the scope and schedule before starting.
Tell me what you have in mindHow we work together.
Start with a conversation. You don’t need a perfectly written brief.
Tell me what you need
Tell me what you’re building, what’s getting in the way, or what you’ve been meaning to get around to.
Agree on the plan
We agree on the work, what you’ll need to provide, the price, and the schedule before any payment.
Build and launch
Once you approve the plan, I’ll send the invoice, schedule the work, and review it with you before launch.
Website build packages.
Starting points for standard business websites. Shopify projects and custom apps are scoped and quoted individually.
Every package includes mobile-friendly design, essential SEO setup, and launch on your domain.
Basics
A polished online presence for a small business.
$400USD · one-time build
- Up to 3 pages
- Phone and email links
- Optimized photos
- One revision round
Standard
Showcase your work and turn visitors into inquiries.
$600USD · one-time build
- Up to 5 pages
- Contact or quote form
- Photo gallery
- Two revision rounds
Premium
Publish articles and update your gallery yourself.
$1,500USD · one-time build
- Up to 8 pages
- Contact or quote form
- Editable photo gallery
- Articles and publishing
- Editor training
- Two revision rounds
Hosting and domain fees are separate. Premium may also require paid third-party services, agreed with you in advance. Bring photos of your business or products; phone photos are fine. I can help with wording and a logo within the agreed scope.
Starting a craft business or small shop? Explore a simple website or online shop →
What have you been meaning to sort out?
Send a note or tell me about your project. A few lines about the site, store, or idea are enough. We can figure out the technical vocabulary later.